Slow fashion that feels like YOU.
Hi, I’m Karen, founder of WHERE’ELS. A Belgian slow fashion label named after my mom, Els — her passion for life and joy lives on in every piece we design. I started WHERE’ELS to create clothes that empower you to be unapologetically yourself, with a strong focus on local production and sustainability.
At WHERE’ELS, fashion is not about producing fast. It’s about slowing down. Choosing consciously. And creating clothes that tell a story.
Slow fashion = small batch
We create in small batches avoiding overproduction and keeping your pieces exclusive. Less is more, that’s why we launch only 1 item per drop.
Locally made
Everything is designed in Belgium and made in Belgium & the Netherlands by skilled manufacturers we know personally.
Empowering fashion
We believe fashion should empower you. Every piece is designed to make you feel unstoppable & 100% YOU.
Sustainably crafted
We work with locally sourced materials , deadstock fabrics & zero-waste accessories because sustainability is non-negotiable for us.
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